We were just addressing how to find the best things to sell on eBay, and while we were doing some research, we came across the wildest thing! And I thought, “Wow! What a great concept!” One of those, “Why didn’t I think of that!?”
Let me explain. I was working on an outline for someone, to show them the step by step ways a user can find out “what’s hot” on eBay. So, while going through the sequence of steps myself, I decided to take a look at what was trending on eBay today. The amazing pair of women’s designer shoes that you see here in the screen shot caught my eye.
I finished up my notes, and quickly came back to these shoes and this seller. The seller goes by the eBay name of MyCrystalHeels.
At the time of this writing, MyCrystalHeels was offering a pair of designer shoes that were customized with “Custom Strassed Swarovski Crystals.”
While I was writing this post, more than 1,700 people had looked at the auction, and the shoes were being offered at $4,995.00.
Now, they may or may not sell – time will tell – but one thing we noticed in the auction was that the seller had a line in the description that offered services for customizing one’s own shoes. All the interested party needs to do is get in touch with the seller for a quote.
So, in this case, let’s say for just a moment that the shoes don’t sell. BUT, what if that brought the seller so much off-eBay business that he or she doesn’t need to ever try selling another shoe on eBay? Take a look at THIS screen shot:
Notice that Crystal Heels is saying that if you want YOUR shoes customized, merely get in touch for a quote!
Now, I think that this is absolutely brilliant.
This shows a way to use eBay to reach out to a target market in a way that isn’t ordinarily done.
I’ve never done it. But you can bet it’s got me thinking!
And hopefully it has YOU thinking as well.